Density Dimension
Information density per slide.
Options
| Option |
Content/Slide |
Whitespace |
Best For |
minimal |
One focus point |
Maximum |
Executive briefings, keynotes, emotional impact |
balanced |
2-3 key points |
Standard |
General presentations, mixed audiences |
dense |
Multiple data points |
Compact |
Data-heavy, technical reviews, detailed analysis |
Rendering Guidelines
minimal
- ONE main idea per slide
- Large visuals dominate
- Minimal text (headline + 1-2 lines max)
- Generous margins (15%+ from edges)
- Maximum breathing room between elements
- Let single element carry full weight
Principles:
- "One slide, one message"
- Visual > text
- Empty space is intentional
- Every element must earn its space
balanced
- 2-3 key points per slide
- Standard margins (10% from edges)
- Balanced text/visual ratio
- Clear hierarchy with supporting details
- Comfortable reading experience
Principles:
- Primary point + supporting context
- Visuals complement text
- Structured but not crowded
- Good for diverse audiences
dense
- Multiple data points acceptable
- Compact margins (5-8% from edges)
- Information-rich layouts
- Charts, tables, detailed annotations
- Assume engaged, attentive audience
Principles:
- Data speaks louder than decoration
- Annotations explain insights
- White space is strategic
- Every pixel serves a purpose
Audience → Density Mapping
| Audience |
Recommended Density |
| Executives |
minimal |
| Beginners |
minimal to balanced |
| General |
balanced |
| Intermediate |
balanced |
| Experts |
balanced to dense |
Slide Type → Density Guidelines
| Slide Type |
Recommended Density |
| Cover/Title |
minimal |
| Section break |
minimal |
| Quote/Impact |
minimal |
| Agenda/Overview |
balanced |
| Content/Analysis |
balanced or dense |
| Summary/Takeaway |
balanced |
| Data/Metrics |
dense |
Content Guidelines Per Density
minimal
| Element |
Guideline |
| Headlines |
Large (40-60pt equivalent) |
| Body text |
Minimal or none |
| Bullet points |
0-2 max |
| Visual elements |
1 dominant element |
| Charts/Data |
1 key stat only |
balanced
| Element |
Guideline |
| Headlines |
Medium-large (32-48pt equivalent) |
| Body text |
2-4 lines |
| Bullet points |
2-4 |
| Visual elements |
1-2 elements |
| Charts/Data |
Simple charts OK |
dense
| Element |
Guideline |
| Headlines |
Medium (24-36pt equivalent) |
| Body text |
Multiple paragraphs OK |
| Bullet points |
4-6+ |
| Visual elements |
Multiple allowed |
| Charts/Data |
Complex charts, tables OK |
Combination Notes
| Density |
Works Best With |
Avoid With |
| minimal |
neutral mood, geometric typography |
dense data content |
| balanced |
any mood/typography |
extremes (too sparse or too packed) |
| dense |
cool mood, technical typography |
handwritten typography, organic texture |