# Canvas & Layout Core canvas specifications and layout grids for Xiaohongshu infographics. ## Aspect Ratios | Name | Ratio | Pixels | Note | |------|-------|--------|------| | portrait-3-4 | 3:4 | 1242×1660 | Highest traffic on XHS (recommended) | | square | 1:1 | 1242×1242 | Second recommended | | portrait-2-3 | 2:3 | 1242×1863 | Taller format | **Default**: portrait-3-4 for maximum engagement. ## Safe Zones Avoid placing critical content in these areas: | Zone | Position | Reason | |------|----------|--------| | bottom-overlay | Bottom 10% | Title bar overlay on mobile | | top-right | Top-right corner | Like/share button overlay | | bottom-right | Bottom-right corner | Watermark position | ``` ┌─────────────────────────────┐ │ [like/share]│ ← top-right: avoid │ │ │ │ │ ✓ SAFE CONTENT AREA │ │ │ │ │ │ [title bar overlay area] │ ← bottom 10%: avoid key info └─────────────────────────────┘ ``` ## Grid Layouts ### Density-Based Layouts | Layout | Info Density | Whitespace | Points/Image | Best For | |--------|--------------|------------|--------------|----------| | sparse | Low | 60-70% | 1-2 | Covers, quotes, impactful statements | | balanced | Medium | 40-50% | 3-4 | Standard content, tutorials | | dense | High | 20-30% | 5-8 | Knowledge cards, cheat sheets | ### Structure-Based Layouts | Layout | Structure | Items | Best For | |--------|-----------|-------|----------| | list | Vertical enumeration | 4-7 | Rankings, checklists, step guides | | comparison | Left vs Right | 2 sections | Before/after, pros/cons | | flow | Connected nodes | 3-6 steps | Processes, timelines, workflows | | mindmap | Center radial | 4-8 branches | Concept maps, brainstorming, topic overview | | quadrant | 4-section grid | 4 sections | SWOT analysis, priority matrix, classification | ## Layout by Position | Position | Recommended Layout | Why | |----------|-------------------|-----| | Cover | sparse | Maximum visual impact, clear title | | Setup | balanced | Context without overwhelming | | Core | balanced/dense/list | Based on content density | | Payoff | balanced/list | Clear takeaways | | Ending | sparse | Clean CTA, memorable close | ## Grid Cells For multi-element compositions: | Name | Cells | Use Case | |------|-------|----------| | single | 1 | Hero image, maximum impact | | dual | 2 | Before/after, comparison | | triptych | 3 | Steps, process flow | | quad | 4 | Product showcase | | six-grid | 6 | Checklist, collection | | nine-grid | 9 | Multi-image gallery | ## Visual Balance ### Sparse Layout - Single focal point centered - Breathing room on all sides - Symmetrical composition ### Balanced Layout - Top-weighted title - Evenly distributed content below - Clear visual hierarchy ### Dense Layout - Organized grid structure - Clear section boundaries - Compact but readable spacing ### List Layout - Left-aligned items - Clear number/bullet hierarchy - Consistent item format ### Comparison Layout - Symmetrical left/right - Clear visual contrast - Divider between sections ### Flow Layout - Directional flow (top→bottom or left→right) - Connected nodes with arrows - Clear progression indicators ### Mindmap Layout - Central topic node - Radial branches outward - Hierarchical sub-branches - Organic curved connections ### Quadrant Layout - 4-section grid (2×2) - Clear axis labels - Each quadrant with distinct content - Optional circular variant for cycles