# watercolor

Soft watercolor illustration style with hand-painted textures and natural warmth

## Design Aesthetic

Gentle watercolor aesthetic with visible brush strokes and natural color bleeding. Hand-painted feel with soft edges and organic shapes. Warm, approachable, and artistically refined. Combines artistic expression with clear information delivery.

## Background

- Color: Warm Off-White (#FAF8F0) or Soft Cream (#FFF9E6)
- Texture: Subtle watercolor paper texture with visible grain

## Typography

### Primary Font (Headlines)

Elegant handwritten or brush script for titles. Organic letterforms with natural variation. Warm, personal feeling. May appear as actual hand-painted lettering.

### Secondary Font (Body)

Clean rounded sans-serif or casual handwriting style. Readable at smaller sizes. Maintains artistic cohesion while staying functional.

## Color Palette

| Role | Color | Hex | Usage |
|------|-------|-----|-------|
| Background | Warm Off-White | #FAF8F0 | Primary background |
| Primary Text | Warm Charcoal | #3D3D3D | Headlines, body |
| Accent 1 | Soft Coral | #F4A261 | Primary warmth |
| Accent 2 | Dusty Rose | #E8A0A0 | Secondary warmth |
| Accent 3 | Sage Green | #87A96B | Nature, growth |
| Accent 4 | Sky Blue | #7EC8E3 | Water, calm |
| Accent 5 | Soft Lavender | #C5B4E3 | Accent, creativity |
| Wash | Pale Yellow | #FFF3C4 | Background washes |

## Visual Elements

- Watercolor washes as section backgrounds
- Illustrated icons with visible brush strokes
- Natural elements: leaves, bubbles, flowers
- Color bleeds and soft edges on all elements
- Hand-drawn arrows and connection lines
- Labeled diagrams with watercolor fills
- Small expressive character illustrations
- Decorative nature accents scattered thoughtfully

## Style Rules

### Do

- Allow color to bleed beyond sharp edges
- Use visible brush stroke textures
- Create soft, organic shapes
- Include hand-drawn quality in all elements
- Maintain warm, inviting color palette

### Don't

- Use sharp geometric shapes
- Create hard edges or digital precision
- Use cold or stark colors
- Add photographic elements
- Add slide numbers, footers, or logos

## Best For

Lifestyle content, wellness presentations, travel guides, food and cooking content, personal stories, creative workshops, artistic portfolios, warm educational content
